In the News
Delivering Fresh, 100% Australian Produce in Adelaide
(Fiveaa Radio, Adelaide) 26/02/13
With almost a dozen rounds now delivering fresh, 100% Australian produce direct to homes in and around Adelaide, Aussie Farmers Direct's Braeden Lord chats with Bob Francis on Fiveaa radio about the service. listen again...
Taking on the Supermarket Giants
(The Age) 25/02/13
Braeden Lord, Aussie Farmers Direct CEO, joins Michael Short in The Zone to talk about taking on the supermarket giants, supporting Australian farmers and manufacturing, as well as our 100% Australian Dairy in Camperdown, Victoria. read full article...
ACCC to investigate Coles, Woolies
(Sydney Morning Herald) 15/02/13
Accusations that Australia's two grocery giants, Coles and Woolworths, engaged in improper practices to force down prices from suppliers are being investigated by the nation's most powerful competition regulator. read full article...
Online Grocery Retail Approaches 'Tipping Point'
Food & Drink Business) 14/01/13
For today’s time poor, tech savvy consumer, online shopping offers the ultimate convenience... and one fresh food company that’s been particularly successful in the online space is Aussie Farmers Direct (AFD). read full article...
Organic Butter Facility Planned
(Food & Drink Business) 23/11/12
Aussie Farmers Direct and Organic Dairy Farmers of Australia are jointly investing $1.2 million in a new butter manufacturing venture that will produce traditional and certified organic butter.
The new processing facility will be part of an upgrade to the existing Aussie Farmers Dairy, located in Camperdown, Western Victoria, and will include include raw material handling, equipment and butter-making machinery. read full article...
Online is the New Frontier
(The Age) 16/10/12
Online grocery shopping is growing. Web traffic in the online grocery category has jumped 70 per cent over last year, according to analytics and analysis firm Experian and time-poor customers have already shown a readiness and willingness to shop online for food.
The major grocers, not to mention the industry upstarts, are racing to win customers online and now through their mobile phones, as web-based shopping for groceries catches hold with busy consumers. read full article...
Eating Vegies Could Slow Cancer
(The Age) 02/10/12
Can eating your vegies really help to fight cancer and other chronic conditions such as cardiovascular disease and type 2 diabetes?
New research has found that dozens of plant-based compounds can slow the spread of many common cancers – including breast, skin, lung, prostate, colorectal and others – by turning on cancer-fighting, metastasis suppressor genes. read full article...
Supermarkets Fail Home-Grown Test
(The Age) 05/09/12
Whilst Consumer group Choice reports that fewer home-brand products on supermarket shelves are Australian-made compared with market leading brands, Aussie Farmers Direct believes that all retailers should look to promote Australian manufacturing over foreign-imported goods. read full article...
To be sure that you're buying 100% Australian food, owned by 100% Australian companies such as 7Chefs, five:am and Bulla - shop online at AussieFarmers.com.au
Aussie Farmers Direct Wins "Excellence in Community Service" Award
(BRW Magazine) 30/08/12
Aussie Farmers Direct has been awarded "Excellence in Comunity Service", in the BRW Australia's Best Private Businesses 2012.
The award recognises how Aussie Farmers Direct not only supports communities by selling local produce, but Aussie Farmers Foundation backs various programs aimed at improving health and wellbeing in rural and regional communities - having donated $250,000 in 2011.
Through the Fundraising Program, customers can nominate 2% of their weekly shopping and Aussie Farmers Direct will donate it to a local school, sporting club or community groups of their choice. read full article...
Saints Grow With Aussie Farmers Direct
(St Kilda Football Club) 29/05/12
The St Kilda Football Club is pleased to announce that Aussie Farmers Direct will join the club as its official coaches’ sponsor in 2012.
St Kilda Chief Executive Officer Michael Nettlefold welcomed the Premier Partner to the club and said he is looking forward to forging a successful partnership going forward.
“As one of Australia’s fastest growing businesses, it is a proud supporter of local communities and home-grown produce, and we are pleased it has decided to join in partnership with the Saints." read full article...
Home Brands Rely on Foreign Imports
(Sydney Morning Herald) 28/05/12
The Sydney Morning Herald has reported that supermarket giants Coles and Woolworths are relying on cheap labour in countries such as South Africa and Thailand to deliver their burgeoning home brand lines at the lowest prices.
They further reported that a Fairfax investigation has found Coles and Woolworths issue global tenders to produce their home brand or "private label" products such as frozen berries, oils, rice, pasta sauces, canned spaghetti and tinned tuna, fruit and vegetables. And they stated that one in every four grocery items sold is a supermarket brand product. read full article...
Canned: Why Local Tomatoes Cop a Pasting
(The Age) 27/05/12
For years, Italian imports have laid siege to the Australian canned tomato industry. Now, as we witness a sharp rise in imported food, it appears the Europeans have won: only two of every 10 cans sold are locally made, the rest mostly Italian. read full article...
Aussie Farmers Dairy Celebrates Top Honours
(Camperdown Chronicle) 22/05/12
Aussie Farmers Dairy is celebrating this week after taking out top honours at state, then national levels.
At national level, Aussie Farmers Dairy no fat milk won gold and its whole milk product won silver. The company also took out gold and silver medals at state level with its no fat milk and whole milk products. read full article...
Aussie Farmers Direct voted 'Best Customer Experience'
(BRW Magazine) 17/05/12
Aussie Farmers Direct has been awarded ‘Best Customer Experience’ at the BRW AMPCSC Australian Retailer of the Year Awards 2012 as voted by the public.
The category was voted by customers who were asked to rate their experience with retailers of their choice against a range of metrics including; friendliness and helpfulness of staff, convenience and value of delivery, focus on customer service, and website security and useability. The winner was the company that scored the most strongly across all of these metrics.
Aussie Farmers Direct CEO Braeden Lord comments: “We’re incredibly humbled by this award which is testament to the extraordinary lengths our staff and network of franchisees go to, to provide our customers with not just a great service but also a memorable experience with our company".
The Hunger Games - Part 1
(ABC News 'Landline') 01/04/12
It's estimated world food production will need to double by 2050. That of course has massive implications for land and water use, as well as the role of chemicals, fertilisers and new technologies such as GM foods.
Kerry Staight prepared this special report for 'Landline', looking at the threat of food security and the need to develop sustainable strategies to feed a hungry world.
Suppliers Refer Coles, Woolies to ACCC
(Sydney Morning Herald) 06/03/12
Suppliers to Australia's two dominant supermarket chains have complained to the consumer watchdog about ''unconscionable conduct'' by Coles and Woolworths.
The chairman of the Australian Competition and Consumer Commission, Rod Sims, told the Herald yesterday the commission had had ''approaches from suppliers relating to allegations about the behaviour of the supermarkets''. read full article...
Coke Loses its Fizz in Battle of the Margins with Woolies
(Sydney Morning Herald) 05/03/12
If Coke doesn't have the brand power to stare down Australia's largest retailer, Woolworths, who does?
That is the question being asked across Australia's retail sector after Coca-Cola Amatil (CCL) released its full-year results, offering a clearer picture of its costly battle with Woolworths over profit margins in supermarket aisles. read full article...
More NSW Farms Being Sold Overseas
(The Sunday Telegraph) 26/02/2012
FOREIGN countries are "secretly" buying up large chunks of NSW farmland by establishing shelf companies, trust funds, and extended settlements to avoid scrutiny.
More than 800,000ha of prime and fertile land, from Moree in the north to Deniliquin in the south, is foreign owned, with Korea's Ho Myoung Farm company the largest stakeholder with 500,000ha. read full article...
Aussie Farmers Direct Rank In 2012 BRW Awards
(BRW Magazine) 22/02/2012
Aussie Farmers Direct is thrilled to announce that once again we achieved a great result in the BRW Fast Franchises 2012 awards, ranking 8th on 'Fastest-Growing Franchises by Revenue' and 11th on 'Fastest-Growing Franchises by Outlets'.
The 2012 BRW Fast Franchises list ranks franchises according to their average annual turnover growth over three years. Companies on this year’s list have not only proved their resilience and willpower during challenging times, they have increased their revenue and have continued to build on the growing Australian franchises sector. read full article...
